Projects
BigQuery
I have hands-on experience working with BigQuery, specifically in the context of Google Analytics data.
I am proficient in extracting, transforming, and aggregating data within BigQuery to derive valuable insights. Through my expertise, I have effectively converted, filtered and aggregated datasets to uncover key trends and patterns, enabling data-driven decision-making.
Compiled new data from Google Analytics
Filtered, aggregated data
Tableau
I have experience as a Data Analyst utilizing Tableau to create impactful dashboards. Leveraging a database containing movie information, genres, countries, and award winners, I have developed visually compelling and insightful visualizations.
Dashboard with filters: “Winners of nominations”
Google Looker Studio
This project in Google Looker Studio focuses on creating a user-friendly dashboard to analyze the performance of advertising campaigns.
The dashboard provides valuable insights into key metrics such as spend, impressions, clicks, ROMI, CPC, CPM, and CTR.
By utilizing dynamic filters, users can easily customize their analysis based on campaign attributes and date ranges. This helps marketers optimize their budget allocation and evaluate the effectiveness of ad placements.
With clear visualizations and grouping of data by campaigns and dates, our dashboard enables data-driven decision-making and empowers advertisers to improve their strategies for better results.
Campaign analysis with main metrics